{"id":56135,"date":"2026-03-18T14:03:16","date_gmt":"2026-03-18T18:03:16","guid":{"rendered":"https:\/\/www.virginiawestern.edu\/bulletin\/?p=56135"},"modified":"2026-03-18T14:03:19","modified_gmt":"2026-03-18T18:03:19","slug":"update-to-digital-marketing-materials-accessibility-compliance","status":"publish","type":"post","link":"https:\/\/www.virginiawestern.edu\/bulletin\/2026\/03\/18\/update-to-digital-marketing-materials-accessibility-compliance\/","title":{"rendered":"Update to Digital Marketing Materials &amp; Accessibility Compliance"},"content":{"rendered":"\n<p><strong>Update to Digital Marketing Materials &amp; Accessibility Compliance<\/strong><\/p>\n\n\n\n<p>In preparation for new federal digital accessibility mandates that go into effect on April 24, 2026, the Marketing department will no longer be providing PDFs for digital use\/distribution to ensure institutional compliance.<\/p>\n\n\n\n<p><strong>What is changing?<\/strong><\/p>\n\n\n\n<p>We will no longer produce or distribute PDFs for digital use.<\/p>\n\n\n\n<p><strong>What&#8217;s not changing?<\/strong><\/p>\n\n\n\n<p>We will continue to design printed materials and send them directly to Print Services upon final approval.<\/p>\n\n\n\n<p>We recognize this is a shift in our standard operations and are committed to helping you find effective alternatives. Many of our current platforms&#8211;including social media and the college website&#8211;outperform PDFs in reach and engagement. Our campus also has effective tools in place for internal\/campus happenings: VWTV (handled by <a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.virginiawestern.edu%2Fmedia-geeks%2F&amp;data=05%7C02%7CJParks%40virginiawestern.edu%7Cf1fd2d39f3df49b4a9b608de812d5027%7Cc5b90a433b0c420d810f26a8f7f351c8%7C1%7C0%7C639090228780773780%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=GIf1gy74ulSV%2FBaMZhsZXFIUCbmcDUXm2L5ZlVG1DZ0%3D&amp;reserved=0\">Media Geeks<\/a>), the student bulletin (handled by the <a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.virginiawestern.edu%2Fstudent-life%2Fstudent-bulletin%2F&amp;data=05%7C02%7CJParks%40virginiawestern.edu%7Cf1fd2d39f3df49b4a9b608de812d5027%7Cc5b90a433b0c420d810f26a8f7f351c8%7C1%7C0%7C639090228780810452%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=22lidEm5f1nEj9s%2FV7lTSA6%2BbVW%2FWABn8Tgr1bhqbMs%3D&amp;reserved=0\">Student Activities Office<\/a>), and the <a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.virginiawestern.edu%2Fbulletin%2F&amp;data=05%7C02%7CJParks%40virginiawestern.edu%7Cf1fd2d39f3df49b4a9b608de812d5027%7Cc5b90a433b0c420d810f26a8f7f351c8%7C1%7C0%7C639090228780838067%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=AJRB5hH6H9gv2KXuX4rg7apSOuvOL%2By8cLtchSSMMRo%3D&amp;reserved=0\">faculty\/staff bulletin<\/a>.<\/p>\n\n\n\n<p>Please involve Marketing early in your project planning. By partnering with us from the start, we can recommend the best tools to achieve your specific goals.<\/p>\n\n\n\n<p><strong>Ready to start?<\/strong> Visit <a href=\"https:\/\/nam02.safelinks.protection.outlook.com\/?url=https%3A%2F%2Fwww.virginiawestern.edu%2Fmarketing&amp;data=05%7C02%7CJParks%40virginiawestern.edu%7Cf1fd2d39f3df49b4a9b608de812d5027%7Cc5b90a433b0c420d810f26a8f7f351c8%7C1%7C0%7C639090228780859106%7CUnknown%7CTWFpbGZsb3d8eyJFbXB0eU1hcGkiOnRydWUsIlYiOiIwLjAuMDAwMCIsIlAiOiJXaW4zMiIsIkFOIjoiTWFpbCIsIldUIjoyfQ%3D%3D%7C0%7C%7C%7C&amp;sdata=gesUZBCs5tQc47ZpCiW0rZxyooK63vEcS5uc%2BKRD2SM%3D&amp;reserved=0\">virginiawestern.edu\/marketing<\/a> to submit a request for:<\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Marketing: For general marketing\/public relations requests or starting a new project.<\/li>\n\n\n\n<li>Social media: To promote your event, program, etc. on our social channels.<\/li>\n\n\n\n<li>Website: For webpage updates or site edits.<\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Update to Digital Marketing Materials &amp; Accessibility Compliance In preparation for new federal digital accessibility mandates that go into effect on April 24, 2026, the Marketing department will no longer be providing PDFs for digital use\/distribution to ensure institutional compliance. What is changing? We will no longer produce or distribute PDFs for digital use. What&#8217;s<a class=\"moretag\" href=\"https:\/\/www.virginiawestern.edu\/bulletin\/2026\/03\/18\/update-to-digital-marketing-materials-accessibility-compliance\/\"> (Read the full article&#8230;)<\/a><\/p>\n","protected":false},"author":99,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[24],"tags":[],"class_list":["post-56135","post","type-post","status-publish","format-standard","hentry","category-campus-news"],"featured_image_src":null,"author_info":{"display_name":"jparks","author_link":"https:\/\/www.virginiawestern.edu\/bulletin\/author\/jparks\/"},"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Update to Digital Marketing Materials &amp; Accessibility Compliance - Virginia Western Bulletin<\/title>\n<meta name=\"robots\" content=\"noindex, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Update to Digital Marketing Materials &amp; Accessibility Compliance - Virginia Western Bulletin\" \/>\n<meta property=\"og:description\" content=\"Update to Digital Marketing Materials &amp; Accessibility Compliance In preparation for new federal digital accessibility mandates that go into effect on April 24, 2026, the Marketing department will no longer be providing PDFs for digital use\/distribution to ensure institutional compliance. What is changing? We will no longer produce or distribute PDFs for digital use. 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