Daily Bulletin title

May 28, 2013

Do You Use Pinterest or Instagram?

We do! Brown Library is now the 1st VCCS library (as far as our research has shown) to utilize both Pinterest and Instagram in its social media efforts.

If you’re unfamiliar with it, Pinterest is one of the fastest-growing social media networks. It allows users to create “pin boards,” akin to virtual bulletin boards, like we might have in our offices or homes. Each item that gets “pinned” to a board can include an image, description or title, and a link to more information or to the original post (in the case of artwork or items from other blogs/websites). Likewise, Instagram is a photo sharing site that most users access with their mobile devices. The pics you take either separately or from within the app (it includes a camera) can be processed through its unique filters, tagged with location, keywords, and Twitter hashtags, then shared with followers and pushed through to other social media networks. This emphasis on the visual is part of a larger trend towards visual interfaces online and in hardware (think touch screens with large icons and sharp screens). Text and traditional print aren’t going away, but it’s the visual that gets people’s attention and can help lead them toward resources of all types.

In connection with our WordPress blog, Facebook, Twitter, foursquare, and YouTube accounts, Pinterest and Instagram continue Brown Library’s record of being in the forefront of social media efforts, both on our own campus and within the VCCS. Please check it out when you have the chance; signup is easy if you find it’s something you might enjoy on a personal level. We'll be promoting our events, new books, highlighting services for students and for faculty and staff, and sharing some fun photos of what's going on @Your Library!